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Social media differs from traditional media. It is not a one-way information delivery tool but a tool through which we communicate, share, trade, and exchange as well as a platform where we do everyday things. With many channels and expanding online distribution networks, social media captures the attention of corporate strategy managers. Social Media MBA is designed to cultivate professional managers who can understand and analyze social media from a business perspective and come up with ideas for commercialization. Our curriculum guides students to delve into and make the most of social media while receiving hands-on training related to business model development and business operation, cultivating them into top managers and future leaders.

Social Media MBA is designed for managers, creative entrepreneurs, online business-related experts, and those who are interested in and preparing for various jobs using social media. Because our graduates are well-versed in social media, artificial intelligence, and many other digital technologies and platforms, they are qualified for diverse professions: professional creative entrepreneur, one-person company leader, social creator, influencer, influencer/creator-related entrepreneur, influencer marketing specialist, AI-based business innovation expert, AI-based content creator, social media industry manager, professional manager, and start-up business manager.